The Ghost in the Machine

I’ve spent a lot of time lately trying to reconcile my past. A new decade is upon us, and I’m about to enter my 35th year on this planet, which in my opinion, are both significant signposts along life’s journey. More than half of those years have been “hard years,” and for the first time in […]

Gravitas Impetus

I often imagine my life as something illusory. Not because it is in itself unreal, but because the life which surrounds me, appears at times, to not be alive at all. It moves of course, and changes, and adapts, in just the same way you might think a living thing should, but how much of […]

Year One Mementos

Tomorrow I’ll be releasing the latest line at 12:00PM EST, entitled, “BASICS.” It’s also It’s All Sad’s one-year anniversary. The timing was coincidental, which I thought was symbolic. Thus far, the journey has consistently taken me to interesting and unexpected places. Becoming a brand is one of those places.

I Feel Like This

One of the most powerful Kanye West songs ever released is probably one you’ve never heard. Once in a while, it resurfaces on the internet, I happen to stumble across it, and inevitably, I cry. Yesterday, I did that just that. I held my wife in my arms as we listened to it and I […]

Overnight Success

Ahh, the good life, isn’t it wonderful? All the shiny little things we like to reflect on, share with others, and dare I say it, embellish, but what of the rest of it? Human life is littered with bad moments, bad decisions, bad relationships, bad careers, and is only ever speckled with a bit of […]

Smile More Often

About six weeks ago, I posted a story on my personal Instagram account, asking if anyone would be interested in It’s All Sad clothing. I received a great deal of feedback, which was all positive. So, thank you for that, since it gave me the encouragement to proceed, and I’m very happy with the result. […]

Nothing is Forever

I was planning on releasing Dopesite this week, but as you might have guessed, there was another major hurdle to overcome. On Monday morning, I received an email from the software engineers at the Startup Program I was recently accepted into, and they politely expressed that what I wanted to do was impossible. 

Go All the Way

My head was in a dreamlike fog as my wife, Rebecca and I, followed Hxouse cofounder and CEO, Ahmed Ismail, into the green room after Monday night’s panel discussion with Bella Hadid, La La Anthony, Jennifer Rubio, Morgan DeBaun and Olivia Perez. He was already discussing the next big thing, and as we listened intently, […]